Back in 1994, IBM had the exclusive rights to broadcast the Winter Olympics—pretty big deal, right? But then, Dave Grossman, an IBM engineer, found out Sun Microsystems had swiped the live feed and was posting the results online like a tech pirate. Cue chaos. Instead of panicking, a scrappy team of innovators stepped up, convincing IBM’s higher-ups to stop sleeping on this thing called the Internet. Spoiler: this wasn’t just about saving face—it ended up shaking IBM to its core in the best way possible.
Fast forward to season 3’s kickoff episode, where host Gabriela Cowperthwaite takes us behind the scenes of how this crew built a website from scratch for the 1996 Summer Games in Atlanta. Their quick thinking not only kept IBM from looking like a dinosaur but turned it into a tech trailblazer. You’ll hear from the brains behind the mission, like Dave Grossman, John Patrick (former VP of internet technology), and Jane Harper, who helped steer IBM’s big glow-up into the Internet age. It’s a story of near disaster turned legendary comeback—think of it as the tech world’s ultimate plot twist.